Specialist SEO Services Built For Charities And Nonprofits
We provide SEO services that are carefully crafted for charities and nonprofits to generate more fundraising donations.
As a specialist charity SEO agency, our experts have the experience needed to boost your organic traffic, recruit more volunteers and drive more donors to your events.
Whether you need help with keyword research, link building, technical SEO or content marketing – we’re here to support you and raise awareness of your cause. Mint SEO provides a 10% discount on monthly SEO packages for registered charities.
See ServicesHow SEO Makes Charities Have Bigger Impacts
Generate More Donations Through Your Website
Donors cannot give to your charity if they don’t know it exists. Everyday they’re philanthropists Googling keywords like “top charities to donate to” or “how to support a good cause.” By optimising your website to appear in these search results, you can consistently bring new visitors onto your website who want to donate and support you.
Raise Awareness For Your Cause
Content marketing for charities is a powerful way to tell your story to a wide audience. Many people might not fully understand the problem your organisation is working to solve, SEO solutions help to educate them. By creating content that highlights the issue and is shown prominently by search engines, your charity’s message has the chance to reach the mainstream.
Increase Volunteer And Supporter Registrations
People searching for ways to help often don’t know where to start or what’s needed most. Local SEO attracts nearby volunteers, guides them toward your organisation and showcases the way they can directly contribute to your nonprofit. When the path is easy to find and follow, more people take the step to get involved.
Attract More Donors To Your Fundraising Events
Getting the right people through the door makes all the difference to your event’s success. SEO implementations get more eyes on your event pages. By highlighting what the event achieves, who it helps, and how their attendance creates impact builds excitement. When more supporters show up, donations increase, energy grows, and your events deliver results that truly matter.
Our Full-Range Of Charity SEO Services
Mint SEO is your all-in-one charity SEO agency. We provide every service you need to grow your organic traffic, secure more donations, and raise awareness of your cause.
Monthly Packages
The easiest way to grow your website is by signing up to our monthly SEO packages. Our packages contain every SEO service we provide including: creating your strategy, full website optimisation for your nonprofit and creating new fundraising landing pages.
You will be assigned a dedicated account manager who will manage the project from start-to-finish so that you can focus on running your charity. You will also receive transparent SEO reports each month that clearly explain our achievements and what we’re working on at any given time.
Pricing
Our monthly SEO packages start from £1,999 – we provide a 10% discount for charities, NGOs and nonprofits.
Learn MoreConsultancy
Mint SEO founder John Butterworth is available to consult on your project and answer any questions you have face-to-face. John’s experience in providing charity marketing services will provide you with expert insights to guide your digital fundraising strategy. Focused consultancy takes the guesswork out of your SEO efforts and turns opportunities into measurable outcomes.
Pricing
Our SEO consulting starts from £299.
Learn MoreContent Marketing
Great content doesn’t just tell a story – it brings people closer to your mission. We start by creating a focused content strategy for your nonprofit. Then we will write SEO content that educates your audience and builds trust. With Mint SEO’s charity content marketing, every article, landing page, or post we create serves a purpose and has measurable outcomes for your success.
Pricing
Our content writing services start from £999.
Learn MoreKeyword Research
Charity keyword research and analysis identifies the exact phrases supporters use to search for causes like yours. Mint SEO uncovers all the relevant keywords to your niche and places them into a database for you to use and guide your content strategy. All of our keyword research contains data on how many searches that keyword generates a month in your target region.
Pricing
Keyword research service starts from just £99.
PR-Driven Link building
Our charity PR services are designed to secure mentions and backlinks to your website’s domain. Mint SEO takes a different approach to charity link building and off-page SEO. We create evergreen digital assets that passively generate links to your website for years to come. We do this by creating original research and statistics that digital publishers want to include in their content.
Pricing
Our digital PR services cost a one-off fee of £2,999.
Learn MoreTechnical SEO
Our technical SEO services fix errors, optimise crawl budgets, improves loading speed, and makes your content more accessible to search engine crawlers. These factors are strongly favoured within algorithms; fixing them has the potential to significantly improve the amount of organic traffic your site collects.
Pricing
Our Technical SEO services is a one-off fee with prices starting from £499 depending on your current website health.
Learn MoreWebsite Audit
A struggling website stops your organisation from reaching its full potential. Our detailed SEO audit services identify technical issues, content weaknesses, and areas for improvement holding your site back. We also provide practical easy to follow advice that enables you to fix these issues and boost your keyword rankings.
Pricing
Our SEO audit is available for a one-time fee of £499.
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How We Provide A Specialised Service For Charities And Nonprofits
We Understand Charities And Their Goals
The team at Mint SEO recognises this and has built specialist tools and strategies that empower your charity to achieve its goals.
Ethical and Values-Aligned Approach
Our mindset at all times is on protecting your brand’s reputation and communicating your message. We never take shortcuts that could place your nonprofit in a tough spot.
Engagement By Creating Donor Confidence
We incorporate these trust signals throughout every stage of your website’s donation funnel to maximise its fundraising potential.
Challenges With Charity SEO We Will Help You Overcome
Competing Against Larger Organisations
Beating bigger organisations on a smaller budget comes down to smarter, sharper strategy. We focus on the opportunities they overlook – targeting niche keywords, building local connections, and creating content that speaks directly to supporters. Every resource is optimised to deliver maximum impact, driving your nonprofit to the top of search results.
Over-Reliance on Branded Searches
Most charity websites attract traffic almost exclusively from people searching for their organisation’s name. While this maintains support from those already familiar with the cause, it fails to reach new audiences who don’t know you exist. We diversify your traffic by optimising for non-branded keywords that capture broader interest and brings fresh donors onto your site.
Creating Content On Sensitive Topics
Addressing issues like homelessness or poverty requires a balance of empathy, clarity, and purpose. We craft content that approaches these subjects with care, ensuring the message connects and drives action without overwhelming readers. Whether highlighting a social impact campaign or sharing stories of change, we ensure your content always has the right tone.
Who Are Mint SEO?
With over 9 years of experience in SEO and digital marketing, John has worked with organisations of all sizes, developing donor engagement tactics, boosting local nonprofit visibility, and raising awareness for important causes. He has held senior SEO positions at leading agencies, led award-winning SEO campaigns and shared his expertise at events like the SEO Mastery Summit.
John understands the unique challenges of charity SEO. His strategies are designed specifically for nonprofits, focusing on improving your search rankings and connecting with people who care about your mission.
When you choose Mint SEO, you work directly with John Butterworth. He personally oversees all charity SEO projects at the agency to ensure your organisation benefits from results-driven SEO that inspires meaningful action.
Testimonials
10/10.”
At Mint SEO, we don’t just bring visitors to your site – we ensure they take action! We provide complimentary Conversion-Rate-Optimisation (CRO) to all our monthly clients.
CRO is the process of improving your website to increase the percentage of visitors who take a desired action, such as making a form submission or newsletter sign up.
CRO for charities involves building your donation funnel, volunteer sign-up optimisation, and donor retention strategies.
Our goal is to make our services profitable for you as quickly as possible.
What Makes Mint SEO Different From Other SEO Agencies?
Key Features Of Our Service:
Our Approach To SEO:
Contact Us
Prefer to chat face-to-face or over the phone? Get in touch with us by using the contact details below. We would love to answer any questions you have about our SEO services.
We are open Monday-Friday from 9:00 am to 5:00 pm.
Telephone number: 07729 728036
Office address: Bartle House, 9 Oxford Court, Manchester, M2 3WQ
FAQs
What makes Mint SEO an SEO agency charities can trust?
Mint SEO understands the unique needs of charities and nonprofits. With tailored strategies, ethical practices, and a focus on measurable results, we ensure your organisation reaches supporters, donors, and volunteers effectively. Our experience helps charities grow their online presence without compromising their values or budgets.
How can NGOs benefit from digital promotion?
NGO digital promotion drives visibility for campaigns, events, and fundraising efforts. By optimising content for search engines, organisations attract new supporters and increase engagement
Why do charities need SEO?
SEO helps charities connect with people actively searching for causes to support. By improving your website’s visibility, an SEO provider ensures your organisation reaches new donors, volunteers, and supporters ready to engage.
What is charity brand optimisation?
Charity brand optimisation strengthens your organisation’s online presence by improving search rankings and credibility. This ensures supporters find you first when looking for trusted organisations to donate to or volunteer with.
