Introduction to Privacy Policy of https://mintseo.com

The following website has been provided for information relating to Mint SEO and its services. The below information sets out how Mint SEO utilises and protects the data collected via our website. When using this site, you are legally bound to the following privacy policy, so please read carefully. Mint SEO is fully committed to privacy protection.

Policy Summary

We gather Personal Data for the following purposes and services:

Analytics

This cookie allows us to see information on user website activities including, but not limited to, page views, source, and time spent on the website. This information is depersonalised and is displayed as numbers, meaning it cannot be traced back to individuals, helping to protect your privacy. Using Google Analytics, we can see what content is popular on our website and strive to give you more enjoyable content for reading and watching.

Heat Mapping and Session Recording

This tool helps look at the online behaviour and voice of your users. By combining both Analysis and Feedback tools, it can help show you how to improve your site’s user experience and performance/conversion rates, again helping improve your website experience.

AdWords & Facebook Remarketing Tags

For both Google and Facebook, remarketing is a way of reconnecting with users who have previously visited your website. They collate depersonalised data on our website visitors. These platforms can enable us to position targeted adverts to a defined audience when they are browsing other websites. Remarketing also encompasses the use of emails to reconnect with previous users.

LinkedIn Insights

The LinkedIn Insight Tag is a piece of lightweight JavaScript code added to our website, enabling in-depth campaign reporting. It provides valuable insights about our visitors, helping us tailor only relevant ads.

Twitter Conversion Tracking

Twitter ads conversion tracking code allows us to monitor and track conversions through Twitter.

Contacting the User

If you have opted in to receive our newsletters or other information via our website, this may include tracking codes that help us understand who, as well as how many people, have opened or clicked on each email. This data helps us to create better emails in the future and provide you with a better service. All this data is stored on the servers of our email partners and covered under their security measures.

Data Processing

Methods of Processing

The Data Controller processes the Data of Users in a proper manner and takes appropriate security measures to prevent unauthorised access, disclosure, modification, or unauthorised destruction of the Data. Data processing is carried out using computers and/or IT-enabled tools from the Mint SEO team, following organisational procedures and modes strictly related to the purposes indicated. In addition to the Data Controller, in some cases, the Data may be accessible to certain types of persons in charge, involved with the operation of the site (administration, sales, marketing, legal, system administration) or external parties (such as third-party technical service providers, mail carriers, hosting providers, IT companies, communications agencies) appointed, if necessary, as Data Processors by the Owner. The updated list of these parties may be requested from the Data Controller at any time. See below for relevant contact information.

Place

The Data is processed at the Mint SEO office, the Data Controller’s operating offices, and in any other places where the parties involved with the processing are located. For further information, please see below or contact the Data Controller at contact@mintseo.com for more information.

Mode and Place of Processing the Data

Methods of Processing

The Data Controller processes the Data of Users in a proper manner and takes appropriate security measures to prevent unauthorised access, disclosure, modification, or unauthorised destruction of the Data. Data processing is carried out using computers and/or IT-enabled tools from the Mint SEO team, following organisational procedures and modes strictly related to the purposes indicated. In addition to the Data Controller, in some cases, the Data may be accessible to certain types of persons in charge, involved with the operation of the site (administration, sales, marketing, legal, system administration) or external parties (such as third-party technical service providers, mail carriers, hosting providers, IT companies, communications agencies) appointed, if necessary, as Data Processors by the Owner. The updated list of these parties may be requested from the Data Controller at any time.

Place

The Data is processed at the Mint SEO office, the Data Controller’s operating offices, and in any other places where the parties involved with the processing are located. For further information, please contact the Data Controller at contact@mintseo.com for more information.

Tools in Use, Privacy Policies and Opt-Out Features

Google Analytics

Personal Data collected: Cookies and Usage Data.

Place of processing: US – Privacy Policy – Opt-Out.

Google AdWords Conversion Tracking (Google Inc.)

Personal Data collected: Cookies and Usage Data.

Place of processing: US – Privacy Policy.

Google Tag Manager

Google Tag Manager is a tag solution to managing the tags, or the snippets of JavaScript that send information to third parties, on your website or mobile app.

Place of processing: US – Privacy Policy.

Facebook Ads Conversion Tracking (Facebook, Inc.)

Personal Data collected: Cookies and Usage Data.

Place of processing: US – Privacy Policy.

Remarketing, Behavioural & Demographical Targeting

This activity is performed by tracking Usage Data and using Cookies, information that is transferred to the partners that manage the remarketing and behavioural targeting activity.

AdWords Remarketing (Google Inc.)

AdWords Remarketing is a remarketing and behavioural targeting service provided by Google Inc. that connects the activity of this Website with the AdWords advertising network and the DoubleClick Cookie.

Personal Data collected: Cookies and Usage Data.

Place of processing: US – Privacy Policy – Opt-Out.

Facebook Custom Audience (Facebook, Inc.)

Personal Data collected: Cookies and email address.

Place of processing: US – Privacy Policy – Opt-Out.

Facebook Remarketing (Facebook, Inc.)

Personal Data collected: Cookies and Usage Data.

Place of processing: US – Privacy Policy – Opt-Out.

LinkedIn Website Retargeting (LinkedIn Corporation)

Personal Data collected: Cookies and Usage Data.

Place of processing: US – Privacy Policy – Opt-Out.

LinkedIn Conversion Tracking (LinkedIn Corporation)

LinkedIn conversion tracking is an analytics service provided by LinkedIn Corporation that connects data from the LinkedIn advertising network with actions performed on this Website.

Information We Collect

Information that is necessary for Mint SEO to successfully operate as an agency and to communicate with clients globally.

We ask for and collect the following personal information about you when you submit information to work with Mint SEO across our various services. This information is necessary for the adequate performance of the contractual arrangement in place between you and us and to allow us to comply with our legal obligations. If you fail to provide any of this data or decide to delete or object to the processing of any of such data, this may result in the termination of ongoing contracts with Mint SEO.

Account Signup Information. When you sign up to Mint SEO, we require information – such as your first and last name, identity verification, contact details, website address, and core business information.
Communications, Chats, Messaging. When you communicate with Mint SEO (using the general inquiries chat function), we collect information about your communication and any information you choose to provide or disclose. In order to respond to your request, we may access information that you have previously submitted to us through one of the many form submissions that exist on-site.
Visitors and Users of Our User’s Websites or Services. We may also collect information pertaining to visitors and users of our User’s websites or services (“Users-of-Users”), solely for and on our Users’ behalf.

Hosting and Infrastructure

This type of service has the purpose of hosting Data and files that enable this Website to run and be distributed as well as to provide a ready-made infrastructure to run specific features or parts of this Website. Some of these services work through geographically distributed servers, making it difficult to determine the actual location where the Personal Data is stored.

Controlling Your Personal Information

You may choose to restrict the collection or use of your personal information in the following ways:

For example, if you have previously agreed to us using your personal information for direct marketing purposes, you may opt-out at any time by writing to or emailing us via the contact page.

We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so. We may use your personal information to send you promotional information about third parties that may be relevant to your indicated needs.

You may request details of personal information which we hold about you under the Data Protection Act 1998. If you would like a copy of the information held, then please write to us.

Please write to or email us as soon as possible using the address detailed below if you believe that any information we are holding about you is incorrect or incomplete. We will promptly correct any information found to be incorrect. Please use: contact@mintseo.com.

Owner and Key Data Controller

Mint SEO

Bartle House, 9 Oxford Court
Manchester, England
M2 3W

Policy Variations

We reserve the right to alter and change information provided in this document at our own discretion and therefore this document should be regularly referred to for updates and variations.