SEO Content Writing Services
We write content that search engines love and reward with first page rankings. Our content agency has a proven track-record of creating content that will drive organic traffic to your website.
Mint SEO’s experts will create a content marketing strategy for your website, then write the planned content to drastically improve your online visibility.
Our SEO content writing service guarantees:
What Is SEO Content Writing?
SEO content writing is the process of creating website content that strictly follows Google’s guidelines so that it will appear in search engine results pages (SERPs).
Content writing services for SEO produce writing articles, blogs, and landing pages that use relevant keywords and are structured so that search engine crawlers can easily understand the words on each page.
The goal is to attract more visitors to your website, educate them about your product offering, then convert them into paying customers.
Our Approach To Writing SEO Content
Targeting Bottom-Of-Funnel Keywords
Bottom-of-funnel (BoFu) keywords are search terms used by people who are close to making a purchase. They’ve done their product research and are now looking for a service provider.
These keywords typically reflect strong buying intent and are specific to a product, service, or solution. By targeting bottom-of-funnel keywords you can generate significantly more sales from your content strategy.
Example button-of-funnel keyword formats are:
- [your product] Vs [competing product]
- Best [product] lists
- [your competitor] alternatives
Our SEO experts will identify the BoFu keywords that are directly relevant to your products and industry niche.
We will then write SEO content that will generate organic traffic for these keywords and educate readers on your products.
Natively Including Your Products Within Every Article
Mint SEO’s content writers will make your blog work harder to generate new customers for your business.
We create content that natively promotes your products and services in a way that feels natural and engaging.
Each article is designed to highlight how your offerings solve real problems and meet the needs of your audience. By incorporating storytelling into your content marketing, you can keep users on your website for longer.
By combining SEO with engaging product-led content, you educate customers who are actively researching your product offering.
Creating A Lead Nurturing Funnel For Your Website
SEO-powered lead-nurturing funnels are a series of interlinked content articles designed to educate and guide potential customers toward your products and services.
Each article is carefully optimised for a specific keyword, attracting new leads at every stage of the marketing funnel from search engines. The final step in the funnel is your conversion-focused landing page, where visitors are encouraged to take action.
Here is an example funnel for websites offering SEO content writing services:
- Why SEO Content Is Critical for Your Business: This article is the entry point, designed to attract visitors unfamiliar with the importance of SEO in general.
- What Are SEO Content Writing Services?: The next step educates users on what these services entail and explain how they’re done.
- SEO Content Writing Services vs DIY Content: At this stage, visitors are exploring their options. This article highlights the advantages of professional SEO content writing over attempting it in-house.
- SEO Content Writing Examples and Case Studies: Now close to converting, the customer is looking for proof of results. This article provides examples and success stories to confirm the value of your service.
- SEO Content Writing Service Landing Page: The final step is a landing page optimised to showcase your expertise and convert readers into paying clients.
Mint SEO will help you design and implement a powerful lead-nurturing funnel tailored to your business, ensuring a steady stream of high-quality leads and conversions from your content.
What’s Included In Our Content Writing Service?
We Take The Time To Learn Your Products And Industry
We thoroughly research the product offering and industry niche of every new customer.
Mint SEO believes it’s imperative to fully understand our clients’ space to create engaging SEO content that their target audience will enjoy reading.
Experienced SEO Professionals Writing Your Content
They are fully up-to-date on algorithm updates and have grown the organic traffic of many websites.
Internal Link And Anchor Text Optimisations
Mint SEO’s experts will research the best anchor text to use on your website and then insert it into the content we write for you.
UK-Based English Native Writers
Human-Written Content Or AI-Assisted Content Writing Options
Choose 100% human-written content for a personal touch, or opt for our faster, more cost-effective AI writing service. Mint SEO provides both.
We Post The Content And Make Final Optimisations
Key Benefits Of Posting SEO Content To Your Website
Increased Organic Traffic To Your Site
Mint SEO’s content writers know how search engine algorithms work.
We use SEO data to guide what content sections and ideas need to be included on the page to make Google happy.
More Customers Generated Through Your Website
Now that your target audience is landing on your website, we need to ensure that your content grips them.
Our content writers follow storytelling best practises to make readers understand why they need to buy your products.
Make Your Website Easier To Find
Publishing fresh content is the most effective way to ensure that your website appears in more and more Google searches.
Mint SEO will create content to rank for all of the keywords in your industry, guaranteeing that prospects find and interact with your brand.
Who Are Mint SEO?
John has worked on over 100 websites and he has presented at SEO industry events. John has the SEO knowledge and the writing skills to create written content that captivates its readers, ranks for many keywords, and boosts the number of visitors landing on your website.
Additionally, John has the experience of developing content plans and writing frameworks that have generated huge increases in organic traffic for dozens of businesses in several industry sectors.
What separates Mint SEO from other SEO content writing agencies is that we know how to create SEO content that doesn’t sound stuffy or written just for algorithms. Our speciality is ranking content that you’re proud to have on your website – because people want to read it, and it promotes your products at the same time.
All of our writers have in-depth training with John and must meet his criteria before working on any client account. John also likes to get hands-on with writing projects.
Testimonials
Free SEO Content Marketing Plan For All Customers
We provide every customer with a detailed SEO content marketing plan that shows exactly which keywords we’re targeting and the purpose of every post.
Stay in control with full transparency. Our content plans clearly explain which article is in writing, the keyword being targeted, how many Google searches that keyword receives each month, and the product being promoted within the content.
With a clear roadmap designed, you can feel confident knowing our SEO content writing service is backed by data, precision, and a commitment to delivering real results.
What Makes Mint SEO Different From Other Content Agencies?
Key Features Of Our Service:
Our Approach To SEO:
Mint SEO’s Content Writing Process: A Step-By-Step Breakdown
Keyword Research And Content Plan
We find all of the keywords in your niche and organise them into a content plan for your business.
Creating Content Briefs For Each Post/Page
Our Content SEO Experts analyse each keyword in your content plan and put together a full brief and content outline.
Writing & Posting The Content To Your Website
Once we’ve finished writing your content we will upload it to your website and preform our final SEO enhancements.
Step 1: Keyword Research And Content Plan
The single biggest SEO mistake that content writers make is not choosing a target keyword before starting the writing process. This is problematic for two main reasons:
- Each keyword needs specific content on the page for Google to acknowledge it. Uncovering that content requires research and SEO analysis. If you skip this step it’s extremely unlikely your page will generate traffic from search engines.
- SEO success is often measured by whether your content ranks for its target keyword. If you don’t choose a target keyword before writing then you’re not setting measurable goals for your content strategy.
Hence, the very first step is to undertake keyword research and create a content calendar that assigns a keyword to each post.
If you have already completed your keyword research before approaching Mint SEO then we may be able to skip this step.
Step 2: Creating Content Briefs For Each Post/Page
As mentioned in the previous step, to rank for any target keyword you need to include specific words, paragraphs, and graphics onto your page.
In this step, Mint SEO conducts the SEO research needed to rank for each individual keyword listed in your content plan. This research is then compiled into a detailed content brief that provides writing instructions on how to create each landing page or article.
All content briefs include: word count, target keyword frequency, heading structure, recommended internal and external links, concepts writers must reference, and calls-to-action for your products.
Step 3: Writing & Posting The Content To Your Website
All that’s left now is to write the content to the specifications outlined in the brief. Once this is completed we will upload the content to your website and publish it live.
During this step we will perform some On-Page SEO tasks such as optimising your title tags, heading structure, and internal links.
We will also submit your URL to Google Search Console and Bing Webmaster tools so that the major search engines can begin showing your new page/article as soon as possible.
SEO Content Writing Service Pricing
100% Human-Written SEO Content
5x SEO Pages
£1,999
10x SEO Pages
£3,499
20x SEO Pages
£5,999
What’s Included With All Content Packages 👇
AI Content Writing Service
5x SEO Pages
£999
10x SEO Pages
£1,749
20x SEO Pages
£2,999
What’s Included With AI Content Packages 👇
Contact Our Content SEO Specialists
Prefer to chat face-to-face or over the phone? Get in touch with us by using the contact details below. We would love to answer any questions you have about our SEO content writing services.
We are open Monday-Friday from 9:00 am to 5:00 pm.
Telephone number: 07729 728036
Office address: Bartle House, 9 Oxford Court, Manchester, M2 3WQ
SEO Content Writing Learning & Knowledge Centre
Key Google Algorithm Updates Related To Content Writing
Helpful Content Update (2022 – 2024)
A prime example is food recipe pages that include thousands of words of unnecessary anecdotes before actually presenting the recipe. This provides a poor user experience, prompting the need for this update.
E-E-A-T Update (2023)
It stands for Experience, Expertise, Authoritativeness, and Trustworthiness. This means that your content should demonstrate real-world experience, be written by experts, be authoritative, and be trustworthy.
Panda Update (2012)
The Panda update lowered the search engine rankings of website content that was grammatically poor, repetitive, and small in terms of word count.
SEO Content Writing Case Studies
Zapier’s SEO Content Strategy
Their content strategy involved creating over 25,000 detailed guides and tutorials on specific app integrations. Essentially, they focused on answering the questions their target audience had about their product.
This targeted approach captured search traffic for niche keywords related to the apps on their platform. These new pages generate 4 million organic visits each month.
Preply’s SEO Content Strategy
To grow their blog traffic, Preply focused on creating content around language learning topics, targeting a wide range of keywords. Examples include “how to learn Spanish fast,” “common French phrases,” and “best ways to learn English online.”
These articles attracted a broad audience of language learners, helping the blog generate 1.9 million monthly visits and significantly growing Preply’s organic traffic.
Content Writing For SEO FAQs
What is SEO content writing services?
SEO content writing services focus on creating high-quality, keyword-optimised content that ranks well in search engines. These services combine the art of engaging writing with SEO best practices, ensuring that content is relevant to both readers and search engines, helping improve website visibility.
Do SEO agencies write content?
Yes, Mint SEO agency offer content writing services as part of their overall SEO strategy.
Do you have to write content for SEO?
Yes, content is a key part of SEO. High-quality, optimised content helps search engines understand the relevance of your website and ranks it higher for targeted keywords. Without content, it’s difficult to attract organic traffic or engage your audience.
What is the best SEO content writing agency?
We believe that Mint SEO is the best SEO content writing agency, but I admit we may be a little biased.
The content SEO specialists at Mint SEO have and a proven track record of creating content that ranks well in search engines and engages your target audience.
What is the difference between SEO writing and content writing?
SEO writing focuses on optimising content for search engines using keywords, metadata, and structured formatting to improve rankings. Content writing, on the other hand, focuses on engaging readers and may or may not include SEO elements. SEO writing blends both search engine optimisation and audience engagement.
Is SEO content writing worth it?
Yes, SEO content writing is worth it as it helps improve your website’s search engine rankings, drives organic traffic, and provides valuable information to your audience. It’s an essential part of a successful SEO strategy.
Is copywriting part of SEO?
Yes, SEO copywriting is part of SEO. It involves writing compelling, optimised content that ranks well in search engines while persuading readers to take specific actions. Good SEO copywriting blends engaging language with technical optimisation.